Finest City is Growing

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The San Diego Reader

All eyes were on San Diego last weekend for Comic Con International, the annual event in the Gaslamp Quarter that sells out every hotel within 100 miles and sends every local store owner scrambling to find something Star Wars related to put in their front window. It’s one of the biggest – if not the biggest event in the city each year, so naturally one would assume it would grace the cover of the weekly San Diego Reader. But this year when thousands of visitors hit the streets of visitors walked the streets, it wasn’t The Avengers on the cover of the magazine seen at every street corner, it was Swim Team, a harold team out of Finest City Improv.

It’s not entirely surprising. In the last year Amy Lisewski and Chris George and a handful of very dedicated performers have been working tirelessly not just to launch an improv theatre, but to take the time at each step of the way to do it the right way. While many younger theatres rush to get shows up hastily without thinking of the long term, but the finest city folks are thoughtful. They book shows that will expose new audiences to quality improv in a comfortable environment. They promote their shows actively, but also accurately. They reach out to their community. This is why Finest City is going to explode in the next few years and should be a model for other young theatres.

One thing that kills a lot of new theatres is doing anything they can to get people in the doors, even if that means promising things that they are not. Those first shows are filled, but people don’t come back. And they leave with a bad taste in their mouth about missed expectations. A theatre has to respect the culture it’s in and Finest City did that exceptionally last weekend. The article certainly was a great boost, but a magazine article alone isn’t enough to lay all your promotion on, especially with a well intentioned, but slightly flawed article. The media in many cities still doesn’t fully understand improv and it will take time and care to properly build a strong healthy relationship with them.

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Get the word out

Finest City didn’t try to work against Comic Con, they worked with it. They promoted their show in places where it would be visible to visitors and also to locals. The question of course was, in the midst of everything Comic Con, what would motivate people to come to an improv show a few miles walk away? They reached out to that audience with respect. Which is not the same as pandering. These people came from across the country to celebrate genre. They loved comic books, Star Trek, Star Wars & He-Man (OK, maybe that was just my reason for coming). A genre-based show to promote would seem obvious on first glance, but we all know that a large percentage of genre improv in North America is more genre mocking that genre respecting (Start Trekkin NYC, On the Spot, Kind Strangers and a few others being wonderful exceptions) These people take their fandoms very seriously and some don’t take to kindly to seeing it poked fun at or mocked. So that’s not what they did. Instead they invited Drunkard and Dragons from Los Angeles to come on down. It’s a show with a touch of genre work without coming off as condescending. Did it work? You bet. It was the strangest improv audience assembled in a while. Han Solo came. So did Carmen Sandiego and Hello Kitty and… dragon..lady.. something. Comic Con came because they were promoted to well. And before D&D they got to see to fine local shows; Stage Monkeys and Red Squared. Assuring people saw good improv and hopefully left with a better appreciation for the art.

This was the final performance in the temporary space. Finest City Improv is moving to a permanent home and they’re making sure they do it right. Best of luck to them in their new space in the years to come.

Correction: The photo on the cover was of Swim Team performing at Sidestage Improv managed by Mike McFarland and Charles Webber who have been working hard to promote the San Diego scene for the last few years. They are great folks and certainly no disrespect was intended. – Bill

Currently Bill is an instructor at The Torch Theatre and producer for the Phoenix Improv Festival. He tours teaching and performing across North America. During Comic Con he picked up Stonedar for his impressive He-Man collection.

Top 6 Ways to Make a Successful Improv Team

fear-of-successSo you’re out of class, in class or a vet looking to start a new team. It’s exciting! You have the opportunity to do something new, maybe a new form, the Harold or who knows. I’ve been on a ton of teams…a ton. And I think I can safely say what works in making a successful improv troupe. This blog is a guideline to help lead you to making a successful troupe.

1. Have a plan: That’s right have a plan. You don’t need to know what you’re going to do form-wise yet, but have an idea on who you want on the team, why you want to do this, where you’d like to perform and what your goals might be.

2.Make a team of people you like: You can hold auditions that’s fine, but I recommend putting people on your team that you like. People you respect and like to be around that know how to improvise. An improv team becomes a family unit whether you like it or not. If you deny that aspect of it, your team will fail. Also, have people you’d like to hang out with outside of improv. Hang out! Get to know each other. It’s more than just rehearsal it’s a bonding experience.

3. Get an experienced coach: I can’t express this enough. If you don’t get a coach your chances of failure are huge. I don’t care if you’re a student or a vet you need a coach. For Vets this might not mean every week, but at least a tune up here and there. Having your teammates coach each other is a slippery slope and not recommended. You need to grow as a team and you’re going to need that outside eye. “But we can’t afford a coach.” I hear this so much and it’s annoying. You can if you care about what you’re doing and want to get better. Coaching fees range from $40-$80 for two hours depending on the experience of the coach. I can understand for a two-person show that can be steep but for most teams it comes out to about $10 a rehearsal. That’s a STEAL!!! Get a coach or you won’t get better.

4. Get committed: Make sure you get people that are committed performers and artists. Don’t put flakes on your team, even if they are talented. “Eh but she/he is so funny we can let that slide.” NO! It will take your team down. Don’t bend over backwards for a vet or talented person that is not committed. A true professional is committed.

5. Choose a decent team name: Fart Brigade, Laughy Taffy…NO! Stop it. Look to the successful improv teams for help on this: Beer Shark Mice, Cook County Social Club, USS Rock N’ Roll. Simple, clear and it means something to them. Your name says a lot about you as a team. The last thing a theatre or festival wants to list on their site is Fart Brigade.  It’s the gateway to your team. Tacky or pun driven names are a recipe for disaster and makes your work look cheap and underappreciated from the get go. Treat your audience and yourself like poets and scholars.

6. Rehearse regularly: I’m not talking everyday. I always recommend to my teams that they rehearse at least three to four times a month and hang out one day a month together. I think the hanging out is just as important as rehearsal.

I’m sure there are a ton more, but these tips are essential in guiding you in the right direction to make a successful team. Now it’s not perfect, such is improv, but it will help you. You can have a team of the most talented people on it and it may not work. Why? Who the hell knows it’s improv. Improv is like a rose, it is beautiful when it wants to be but can sometimes prick you with its thorn. Remember to come from a place of fun and love. If you at least start with this attitude you’re already well on your way!

Nick Armstrong

Onstage Nick has trained at The Groundlings and iO West. You can catch him performing regularly at the world-famous iO West in Hollywood, CA on the famed genre-based group Kind Strangers and LA’s Longest and Critically Acclaimed Harold Team King Ten. Nick is also the Camp Director and Founder of Improv Utopia. And if that wasn’t enough, he is also one of the founding members of the National Improv Network.

Del Close Marathon Going Strong at 15

DelClose15_small.jpg.300x360_q100What started as a 24 hour marathon in 1999 has grown every year in Manhattan. This year the festival featured over 400 groups from around the world on seven stages across the 56 hour span.

In some ways DCM hasn’t changed in years, but this year brought a few nice surprises. Old-timers will remember the street rituals of years gone by involving performers getting a suggestion miles from the UCB mainstage and performing a walking opening on their way, picking up more performers and confusing pedestrians as the blocks passed. The city of New York put a stop to the ritual a few years back, but word passed on hushed mouths that the ritual would take place this year to coincide with the documentary being filmed on the history of the marathon. The ritual is one of the purest forms of yes, and still floating out there and this year included a special treat when the 185 improvisors literally walked into a bar (McManus to be precise). But this time the bartender didn’t say he couldn’t serve 185 improvisors, he just kept pouring shots of some basement firewater as fast as he could.

The ritual did not end up on stage this year, but the press conference kicked off without a hitch. Amy, Matt and Ian greeted and bribed the press while sharing stories of Del and the 15 years of the marathon, including a nice history of one of the most notorious shows, Drunken Sonic Assualt). The conference ended with an unveiling of the UCB’s long promised Improv Manual.

The history of clumping theatres together has waned in the last couple of years since the opening of UCBeast. More east side venues were added this year making it easier for folks to stay on that side of town, even if the promotion for the east side shows was pretty non-existent.

A few scattered workshops popped up over the weekend, but one of the most unique events was the monthly UCB Diversity Program’s meetup. The diversity program – started by Caitlin Steitzer – is a fantastic program designed around building a better dialog around race, gender, age and sexual preference issues. More cities and festivals should strive to create programs like this.

If you’ve never been to DCM, keep in mind that this isn’t your traditional festival environment. You’re not going to have a lot of good conversations about the state of the craft or see a lot of shows from a comfortable seat. This is a party. This is a Las Vegas buffet of improv. Hundreds of groups doing 15-20 minutes and getting off stage. There are drunk shows and half-awake shows and phoned in shows to be found. But in the midst of that, there are also dozens of great shows you’ve never seen before trying new and exciting things. It can be a challenge to find them at Del Close each year, but each year they are there.

It was great to meet so many NIN members for the first time on the streets of Manhattan. We’ll be coming back again next year for sure. Look forward to a book review of the UCB Manual coming soon.


Currently Bill is an instructor at The Torch Theatre and producer for the Phoenix Improv Festival. He tours teaching and performing across North America.

Make My Job Easier! – A Wish List from Marketing

amazyn-wish-list3We are posting this with permission from Trish Berrong who runs the marketing for the Kansas City Improv Festival. We thought it was pretty helpful. Enjoy and thanks Trish!

From Trish Berrong:

I’m not on the selection committee for the Kansas City Improv Festival, but I do the marketing. Here’s the wish-list I sent to the committee last year in selfish hopes of making my job easier: 

HEADLINERS
—GOOD: generally recognizable (in the civilian population) names and credentials (SNL, 30 Rock, Daily Show)
—OK: kinda recognizable names and credentials (UCB, Second City, Groundlings)
—MEH: obscure names and credentials (anywhere else)

SHOWS WITH APPEALING, EASY-TO-EXPLAIN HOOKS
—GOOD: two guys fishing, improvised rap musical
—OK: improvised [insert genre here]
—MEH: longform or shortform with no POV

SETS YOU CAN MAKE SOUND COMPELLING IN ONE SENTENCE OR LESS WITH LITTLE OR NO IMPROV JARGON
—GOOD: Every show, a new play will be improvised in the style of such great works as ‘Glengarry Glen Ross,’ ‘Speed-the-Plow’ and    ‘House of Games,’ with all the rat-a-tat and grift of its actual predecessors. 
—MEH: [Troupe name] is a [descriptor] monoscene with [differentiating factor] by [cast description].
—YAWN: We generally perform Harolds, but recently have been expanding out to new and innovative forms.

Other things that would make selling a festival easier:
—Websites vs. Facebook pages
—Clear, interesting photos that show peoples’ faces and have something going on
—Submission videos we can easily pull a 1-3 minute, high-quality clip out of for promotion on the website

And a few other considerations: 
—Form/style/approach gives us something different from what we have in our city
—Cast members are also in-demand workshop teachers
—Set is easy to plug in anywhere in a show (things that make it hard: too dark or low energy, dramatically different vibe, complicated props/tech/set, etc.)
—Cast seems fun, professional and low-maintenance

DUOFEST Delivers!

DuofestLogoTwitterThree Years ago I met Amie Roe and Kristen Schier of The Amie and Kristen Show at the Seattle Improv Festival and they told me about DuoFest. Yeah it took me a while to get  to Philadelphia but I finally did and I was impressed! For those of you who have never heard of DuoFest it’s an improv festival with the sole purpose of showing two-person long-form improv shows.

DuoFest was an amazing and intimate experience. The headliners this year were Scott Adsit (30 Rock) and Jet Eveleth and they delivered! But DuoFest is more than just headliners. Two of the stand-out groups were Dwight D. Eisenhower with Russ Armstrong, not related, and Rick Andrews both out of the Magnet Theatre in New York who had a playful improv spirit, played fast and furious and wrapped the show up in a nice bow.

The most physical show you’ll ever see was the amazing 2-MAN-NO-SHOW out of Canada. I was lucky enough to meet this spirited duo at The Detroit Improv Festival last year and they did not disappoint this year. Were these guys ever onstage? They were on the walls, the audience and everywhere! They’re Improv Spidermen!

So what am I trying to say here? Go to DuoFest or at least submit to it if you have a two person show it’s definitely a fun time and in such a great city!

Nick Armstrong

Nick is an Actor, Improvisor and Writer living in Los Angeles, CA. On TV Nick is currently on AMC’s Story Notes and has been on the Emmy-Award winning shows The Office and Grey’s Anatomy. He has also made appearances on Jimmy Kimmel Live and Parks and Recreation. Recently, Nick received a development deal for a TV Show he created for A&E. 

Onstage Nick has trained at The Groundlings and iO West. You can catch him performing regularly at the world-famous iO West in Hollywood, CA on the famed genre-based group Kind Strangers and LA’s Longest and Critically Acclaimed Harold Team King Ten. Nick is also the Camp Director and Founder of Improv Utopia. And if that wasn’t enough, he is also one of the founding members of the National Improv Network.

Bottle Us Up…You Could Make a Fortune!

HappinessinabottleI’m blown away! That’s right blown the freak away! The third year of Camp Improv Utopia happened over Memorial Weekend and I still have a smile on my face that seems to be tattooed there forever. Why? Because of the campers and the community that has been built.

I mostly perform at iO West in Los Angeles which has one of the best improv communities and still does. But what camp does is it brings people from all over the country, sometimes even other countries, and brings them all together for one weekend to share the same passion, philosophies and yes and attitude. Chef Rick, who makes amazing food there said it best, “If I could bottle up the joy and happiness you guys bring to this place I’d be rich.” He will be selling these bottles on Amazon.

When Del and the Committee brought long-form into reality back in the 60’s I’m sure they never thought how big it would grow and how it would build such a huge and awesome group of positive people. A group of people that say yes. What a concept. A group of people who accept you with open arms even if they’ve never met you and will support you, what other industry does this happen in? Certainly not at my old corporate job.

One of the campers who came from Florida said, “I flew to California on Friday morning knowing one person that would be at this camp and left Monday feeling as if I’d just had a reunion with 100 good friends.”

I wish this event could be televised on every channel in the world, so people could watch people getting along, being positive and supporting each other. I think the world could learn a thing or two from Improvisors.

Nick Armstrong

Nick is an Actor, Improvisor and Writer living in Los Angeles, CA. On TV Nick is currently on AMC’s Story Notes and has been on the Emmy-Award winning shows The Office and Grey’s Anatomy. He has also made appearances on Jimmy Kimmel Live and Parks and Recreation. Recently, Nick received a development deal for a TV Show he created for A&E.

Onstage Nick has trained at The Groundlings and iO West. You can catch him performing regularly at the world-famous iO West in Hollywood, CA on the famed genre-based group Kind Strangers and LA’s Longest and Critically Acclaimed Harold Team King Ten. Nick is also the Camp Director and Founder of Improv Utopia. And if that wasn’t enough, he is also one of the founding members of the National Improv Network. We are always looking for better ways to serve the community

We Didn’t Get Into Improv to Play It Safe!

bunny_slope_hidI’ve been coaching for around 10 years now. iO teams, indie teams and workshops across the country and I find one of the hardest things to try and teach improvisers is the importance of taking a risk. Jumping and hoping someone will catch you.

 

This, I feel, is one of the most important things in improv. Why we get into improv. When I first started skiing, way back when, my instructor told me, “Hey if you don’t fall down you’re not trying.” It seemed silly. I didn’t want to get all wet and nasty. I’ll just take it easy and hit the bunny slopes so I don’t get messy. Well that was no fun and I eventually stopped skiing because that’s all I ever did. I never tried to fall and get messy and therefore lost interest and never got better at it and always stuck to the bunny slopes. I feel this is the same in improv. The biggest thing students and some performers have a fear of is being afraid to fail, to fall flat on their faces in front of an audience or an instructor. Why? What will happen? You won’t land that huge sitcom? You won’t get that agent? That girl or guy you’ve been eyeing will get up and leave? You’ll embarrass yourself? We didn’t get into improv to play it safe. Live dangerously onstage and great things will come to you!

You should be doing improv to make yourself a better performer, a better artist and better ensemble member. Stretching, evolving and pushing the boundaries of everything you’ve been taught and then breaking through that. The wonderful and awesome teachers and coaches have given you a great foundation now it’s time to put your stamp on it. What do you think about the world? Tell us in your characters.

I can guarantee you that your favorite improvisers have fallen on their faces a thousand times over. I bet the reason those improvisers are your favorite is probably, not just because they’re funny, but the fact that they are doing something extraordinary and taking a huge risk and a huge leap off of a cliff knowing that their fellow ensemble will catch them. And even if they don’t get caught they know how to land on their feet.

Do yourself a favor don’t just stay on the bunny slopes, every time you go to rehearsal or do a show make sure you hit the black diamonds! You’ll have more fun and surprise yourself.

Nick Armstrong

Nick is an Actor, Improvisor and Writer living in Los Angeles, CA. On TV Nick is currently on AMC’s Story Notes and has been on the Emmy-Award winning shows The Office and Grey’s Anatomy. He has also made appearances on Jimmy Kimmel Live and Parks and Recreation. Recently, Nick received a development deal for a TV Show he created for A&E.

Onstage Nick has trained at The Groundlings and iO West. You can catch him performing regularly at the world-famous iO West in Hollywood, CA on the famed genre-based group Kind Strangers and LA’s Longest and Critically Acclaimed Harold Team King Ten. Nick is also the Camp Director and Founder of Improv Utopia. And if that wasn’t enough, he is also one of the founding members of the National Improv Network. We are always looking for better ways to serve the community.

Improv is Spreading Like a Wildfire

boise-wildfire_91_600x450Gone are the days of major cities owning all of improv. Those days are gone just like rotary telephones and one dollar gas. The improv community in the United States reaches far and wide now. Last year alone, I was able to visit improv communities in Phoenix, AZ (The Torch Theatre/NCT Phoenix), San Francisco (SF Improv Festival), Roseville, CA (Blacktop Comedy Theatre), Detroit, MI (Detroit Improv Festival/Go Theatre, Denver, CO (Voodoo Comedy Lounge, Group Mind Foundation, Bovine Metropolis Theatre), Cedar City, UT (Off The Cuff Improvisation) Los Angeles, CA (iO/LA Improv Festival) and last but not least Camp Improv Utopia in California. These are just some of the ones that are out there now there are a ton more.

 

It was mind blowing to see the great work being done in other cities that aren’t Chicago, LA or NYC. I was almost envious at some of the stuff that these groups were doing. Taking it to the next level, experimenting and taking huge risks. Sure sometimes it fell flat on its face but other times it was brilliant. Such is improv. We are wrong to think that the best improv can only be done in the bigger improv cities. That’s just naïve. There is great work being done outside the walls of those great cities and I’ve seen it and am continually impressed by it.

 

I think there is a lot we can learn from these thirsty improv communities too. Passion, commitment to the art form and taking risks. It seems that improv in Chicago, LA and NYC are more focused on industry vetting then experimenting and growing. And it’s not their fault. Improv has become and industry standard in the casting and TV world. They come and take players and writers from these institutions all the time so it’s going to attract that kind of student, writer and performer. And they should because there is some amazing talent there. But it also makes it extra hard to have time to rehearse, experiment and do something new because the focus is elsewhere.

 

I leave you with this, Del Close said to treat your audience like poets and scholars. Shouldn’t we still honor that no matter what? Improv means it’s all about taking risks and making bold choices, so shouldn’t we live that way too? If people didn’t grow their art we would have only been introduced to Picasso’s Blue Period, The Beatles cover songs and the Harold. We would have never had the chance to see Picasso’s Cubism Period, The Beatles own material or forms like the JTS Brown and the Deconstruction.

 

Be bold, follow your fear and see improv everywhere!

Written by: Nick Armstrong

Nick is an Actor, Writer, Improviser and Director living in Los Angeles, CA. On TV Nick has been on the Emmy-Award winning shows The Office, Parks and Recreation and Grey’s Anatomy. He has also made regular appearances on Jimmy Kimmel Live. Onstage you can catch Nick performing and teaching regularly at the world-famous iO West in Hollywood, CA with LA’s Best Harold Team King Ten and The touring Genre-Improvised Show Kind Strangers. Nick has also trained at the famed Groundlings Theater. He is the Founder and Camp Director of Improv Utopia an annual camp for improvisers. For more information visit www.nickarmstrong.com orwww.improvutopia.com

Creating Good Submissions, Part III: Who Are You?

Photo by Robert Swier

Photo by Robert Swier

So you’ve created a killer video. You’ve picked a video that represents your troupe’s talent and show well. That’s great. But you still need to make an impression on the festival organizers. If you don’t know them, and particularly if you haven’t built a name for your group, you only have your submission to introduce yourself.

If the submission is done here in the NIN page, it only takes a click. Otherwise, you’ll have to fill out your information again. Either way, far too often, that information is filled out hastily to get a submission in. Taking a little time and thought to filling out the information will be a large step in standing out from the crowd.

First and foremost, read the instructions. If you’re filling out a submission form off of the NIN site, pay attention to what’s being asked for in each field. Nothing will get your submission lowered on a priority list faster than not following directions.

When you want to fill out a profile for your troupe, schedule time to do it. Talk to your troupe about it. Take the time to do it right. Here are some tips on how to fill out a troupe profile that will be read and considered.

Many of the fields will require very little thought; phone number, email address, etc. These are no-brainers, but make sure they’re accurate and formatted properly.

About our show vs. About our troupe

These are two very different things. A description of your show is purely for the sake of the festival planners to know what kind of variety you’ll bring to the festival. A little detail is welcome here, but it’s nothing to lose too much sleep over. “Harold” is a valid answer to this question. If you do have a someone unique or interesting form, please describe it – briefly. There are places for passion and flowery language in your resume; this is not one of them,

On the other hand, a description of your troupe is something to take very seriously. This is your elevator pitch — a chance to be noticed. This is a chance to let the organizers know who you are and what you’re about. Your bio will be read amongst many others that can easily blend together. There are however ways to stand apart from the crowd

Speak of yourself, not the audience — Avoid phrases like, “Audiences will be wowed by our awesomeness.” We all like to think audiences will enjoy us, but that’s an assumption and certainly not unique to your troupe. Speak instead of what is important to your troupe, why you play together, what your play is like. One group in my theatre is almost entirely composed of school teachers. Their show is not specifically academia themed, but their shows are much more likely to be filled with allusions to math, science or American history. Those details can be useful. Share an anecdote from your troupe’s history or a shared passion outside of your shows that brings you further group mind. The people you meet who you want to talk to are people who have interesting and unique things to say, not those who boast about their awesomeness. The same is true here.

Coaching

Please share information about your coach and your coaching history. If you’re currently being coached by someone with a known style or talent, that helps festival organizers know more about you. And don’t underestimate your coach. Even if they aren’t famous, you might be surprised how well known they are. Even before NIN we existed in a small community. If you’re reading this, there’s a 75% chance I’ve grabbed lunch with your coach. But more importantly, it’s important to see that you are being coached at all and are looking for focus and growth. One group once submitted to a festival I ran that boasted “never been coached, never took a class”. Well, “never performed at my festival” could be added to their list.

Please be honest about your coaching. When you say “We’ve been coached by Mick Napier, Joe Bill, Craig Cackowski, David Razowsky, Jill Bernard, Miles Stroth, Dick Chudnow, Matt Besser, Keith Johnstone and Viola Spolin.”, we say “No you haven’t.” You weren’t coached by those people. Part of your team attended a two hour workshop with them… at a festival… while hungover. and you can say that, but that’s not the same. If you really did spend some time coaching with one of them, then by all means say so. But don’t say you were coached by everyone you ever met.

And you weren’t coached by Viola.

Quotes

Quotes are great. They’re not only helpful for review, but if you’re accepted they can help festival organizers promote your show to their local press outlets. Press quotes are great when you get them, but never be afraid to ask for quotes of theatre owners or festival organizers.

History

If you’re just starting to etch out a name for yourself in the national scene, you won’t have much history. That’s fine. It won’t put you out of consideration. If you do have some history as a festival troupe, write it down. It’s a good resource to see your history and what kind of festivals you’ve done well at in the past. This is your “References” section. And if you think we’ll call other festival organizers and ask about you… you’re right. We will. Listing your history is a great chance to get someone we respect to speak on your behalf.

Photos and Logos

As mentioned in Part I of this posting. not every troupe has access to professional photographers or equipment. Professional cast photos are great when they’re available. They can help with promoting the festival. But if you don’t have the means, please include something. Please take the time to take an actual cast photo, not a picture you found on your hard drive when filling out your form of last year’s Halloween party.  I don’t care how awesome your TRON outfit was. (OK I do, but not in your submission).

impr

This is not the best first impression

Some troupes have logos. Some don’t. That’s fine. Logos are helpful to producers if you have one. Keep in mind that if your logo is used, it will be most audience’s first exposure to you. If your logo is something you put together in Microsoft Paint, it might be a good idea to go without.

Create some e-Harmony

You want to travel. You want to play. I get you. I’m a festival producer, but I love to travel and perform as well. It’s the best thing in the world. That doesn’t mean every festival is the best match for you troupe. If you aren’t selected to visit a festival, that doesn’t necessarily mean your quality is not up to snuff. Sometimes your show simply doesn’t fit a certain festival. In the future, this site will have producers from many festivals talking about their festival’s and the types of shows they are looking for. But never be afraid to reach out to festival producers and talk to them a little about what they’re hoping for. Sometimes you’ll realize that your show wouldn’t compliment the festival. That’s OK. Keep looking. You’ll find the right festival for your show.

These are all useful tweaks to your presentation, but the larger overall message is this. Be honest about who you are. Everyone is vying for attention by saying how awesome they are. And no one cares. Be honest about who you are and what you enjoy. Ultimately, it’s the quality of your show that will be the final call for producers if they invite you or not, but an honest presentation will go a long time in getting their attention.

Final Note

Even if you do everything in these last three posts. Sometimes you won’t get invited to festivals. There’s a lot of competition out there. It feels bad to be told no. And believe me, it is the crummiest feeling in the world to say no. But dust yourself off and try again. Don’t be afraid to reach out and thank the festival producers for their consideration and ask for feedback. They’re a fantastic resource on how to continue to grow as a troupe and how to fine tune your submission. They’re almost always happy to have that dialog with you.

Submission for the Phoenix Improv Festival open this fall. I hope to see your amazing submission packet then.

Read Part 1, Read Part 2

Creating Good Submissions, Part II: Choosing a Show

You must Choose. Choose wisely.

When submitting to a festival, it’s often hard to decide which is your “best show.” It may be a relief to know that most people reviewing these submissions don’t want to see your best show; that show has already happened. Festival producers want to see a show that best represents what they can expect to see at the festival.

Of all the factors that contribute to choosing a show, two stick out far more often than any other as bad choices — and often lead to shows getting looked over. Avoiding these two pitfalls will greatly help your chances.

  • Showing your best show ever … from 2008. Many submissions come in with really tight, funny shows. This is the same submission video that a group has been using for years. The players have grown since then. The cast might not even be the same. It’s not representative of the work they are doing now. More to the point, it begs the question, “If you haven’t done a show this good in five years, why would I believe you can deliver this at my festival?” Don’t show your favorite show from the past if it doesn’t showcase who you are now.
  • Showing your most recent show ever. Many groups don’t record their shows and rush to make a submission video days — or even hours — before the submission deadline. That’s putting all of your eggs in one basket. Also, it puts an undue amount of pressure on the performers to play beyond their normal game and for a camera they aren’t used to. Most submission shows filmed the day before deadlines are not the best work and it also sends the message that this show was recorded only to satisfy a requirement and that shows a lack of self-respect.

Just like Goldilocks, you need to find a solution that’s somewhere between the two; something that’s just right. Get in the habit of recording shows often, not just when a festival is approaching. This will give you more options to choose from and less pressure on any specific show. For some groups it is unrealistic to record all shows or to archive them all, but keep at least a handful of recent shows whenever possible.

Now that you have a few shows to choose from, selecting them can still be difficult. Here are a few things that will be noticed:

  • This looks like they're having fun

    This looks like they’re having fun

    Start out strong — A show with a strong opening will always work better than a show with a strong ending. Your show is being viewed by people reviewing many tapes. Your potential festival gig will be for an audience that has seen several shows that evening. Both of these are different audiences than the audiences you have in your regular shows who may see only one or two shows a night. A weak opening will let the show blend into the many other shows being seen, and a strong ending might not be met with an active audience.

  • Have fun — So many submission videos look like the performers are nervous about being on video or just plain not having fun onstage. Just enjoy the chance to play with people you love. If you enjoy being on stage, we’ll enjoy watching you.
  • Choose the show that has your voice — The people in your town enjoy your show, there’s something special and unique about it — showcase that. Even if that show is a little rough around the edges, showcase what makes your show different than the other shows out there. That’s what people come to festivals to see.
  • Watch before you submit — Sometimes shows feel different onstage than they do watching from an audience point of view.
  • Don’t send a highlight reel — Unless specifically asked for, no one wants to see a highlight reel. That’s not what the festival audience will see. Submit a complete, unedited work.

Don’t make this decision on your own. Talk with your ensemble. Watch a couple with them. Discuss which show you best want to represent your group. Upload it and link it to your NIN page and it’s ready for submission. The video portion of your submission is complete. Now what about the rest of the package.

More to come dear readers in the final part of “Creating Good Submissions.” Read part 1

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